In the early 1950s, a Swedish outdoor enthusiast by the name of Åke Nordin set out to create an anatomical and comfortable backpack, robust and weatherproof, built with a breathable and waterproof fabric at the same time. From this simple idea, and from the great experience in the Swedish mountains, a company was born that today is a world leader for the quality of its outdoor products, conceived and manufactured with a single goal: to help humans experience nature in maximum safety, comfort and style.